PR Heroes and Villains

PR Heroes and Villains

PR people love to hang a story on a seasonal hook and Easter always throws up a few genius ideas. None better than this week’s hero – sadly not for those who are lactose intolerant. Hero: Annem Hobson / Wildes Cheese For many people, Easter is as much a...
PR Heroes and Villains of the Week

PR Heroes and Villains of the Week

It’s our end of the week round up of PR Heroes and Villains yet again and everybody’s favourite Scandinavian flat-pack furniture chain gets the vote for villain of the piece this week. A BBC investigation highlighted that a number of the haulage companies...
What is the difference between traditional and digital PR?

What is the difference between traditional and digital PR?

What’s the difference between traditional and digital PR? PR generally revolves around using both traditional and digital methods as a way of promoting businesses. But I am sure many of those who don’t work in PR often wonder, what is the difference between the two?...
When PR goes wrong – some examples of PR fails

When PR goes wrong – some examples of PR fails

What happens when PR goes wrong? In business it takes years to build a great reputation, but all that hard work can be destroyed in a few moments if you get things wrong. If you’ve experienced a PR disaster the best thing you can do is acknowledge, make amends...
International Women’s Day PR Campaigns

International Women’s Day PR Campaigns

Every year on 8 March, the world comes together to celebrate the achievements of women. So we decided to take a look at how brands are getting involved with some of the best International Women’s Day PR campaigns. International Women’s Day always seems to create...
Social media developments you need to know about

Social media developments you need to know about

Pesky technology never stands still. Here at London PR we keep you up to date with the social media developments you need to know about – now. Twitter abuse filter For the past few years, trolls on Twitter have become a serious problem. They hurl abuse at not...